Thirty years of turning up after the worst had already happened.
Highfield Digital started with a pattern that took decades to see clearly.
Our founder has spent close to thirty years in water damage restoration — emergency make-safe and remediation. The work that happens in the first hours after a burst pipe, a flood, or a leak that went unnoticed for months. Arriving at homes and businesses while the water is still on the floor, making the place safe, and then doing the work to bring it back.
That work sits right beside the insurance claim without being the claim. What gets captured on site — the moisture readings, the photographs, the scope of what was damaged and why — is what the claim is later assessed on. And across thirty years the same thing kept surfacing: the difference between a clean outcome and a drawn-out fight was almost never the damage itself. It was what got recorded, when, and how clearly.
The second thing became just as obvious. There was never a proper tool for any of it. A notes app, a camera roll, a spreadsheet, a form someone built in Word a decade ago. Plenty of software for running the business — almost none for the actual job of documenting something so that it holds up later.
That’s the gap Highfield Digital exists to close. Not by telling people to keep better records, but by building software that makes good documentation the easy path — structured, guided, and ready before anyone needs it.

Dave Shelton
Founder
I’ve spent thirty years turning up to people’s worst days — flooded homes, damaged businesses, and the mess that comes after. What I kept seeing is that the person with good records got a fair outcome and the person without them didn’t, no matter who was actually in the right. I’m building Highfield Digital so people can walk into a dispute able to defend themselves properly, instead of relying on what they can remember.
Documentation first. Not documentation only.
Documentation is where we started, because it’s the problem we understand best. It won’t be the only place we work.
Highfield Digital is built to hold more than one family of products. documentITnow is the first.